At a time when huge IT companies like Hewlett-Packard is racking up losses amounting to $8.9 billion, EMC posts double digit growth forth the first half of 2012. At a press conference held in Makati City, EMC Philippines Country Director Ronnie Latinazo shared the numbers, an impressive 62.2% growth compared to the first half of 2011. Broken down further the numbers become more impressive, an astounding 89.19% for Q2 alone, with storage alone registering as high as 106.02% growth for the same period.
Much of EMC’s success comes from the nature of the company’s business. According to Ronnie, EMC is situated in the “sweet spot” of the tech market. While consumer oriented companies have been suffering losses to mobile, enterprise solutions that power these service providers continue to grow. It is said that data consumption grows at a rate of 60-70% per year. Given EMC’s triple digit earnings in storage, the proof is definitely in the pudding.
EMC in the Philippines has seen a strong showing in the telco, media, and banking sector. Among its biggest wins is a datawarehousing project for a leading credit card company. Big data and virtualization are two key areas where EMC has a very strong foothold. Coupled with a resourgence in demand for high end storage, EMC is in a position to enjoy continued growth for the rest of the year.